Joan is the inaugural Executive Director of the Black Screen Office where she works to support the Black community to build their careers, strengthen their networks, and share their stories. She is helping to foster a unified front for Black Canadians working within screen industries, creating conditions for long-term success by addressing racial equality and inclusivity. Through advocacy, research, and career development programming she is working to positively impact Canada's screen sector.
Joan was Vice-President of Independent Production for ZoomerMedia Limited, Television Division. She commissioned, developed and executive produced hundreds of hours of award-winning creative content in all genres for VisionTV. Joan spearheaded VisionTV’s ground-breaking DiverseTV/NSI initiative which produced award-winning comedy and drama programs and earned her a Visionary Award from the ReelWorld Film Festival.
For five years, Joan served as Executive Director of Women in Film and Television - Toronto (WIFT-T), where she established professional development training and networking opportunities for women in screen-based media.