Session

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Monday, June 12
11:00am - 11:45am
Mount Stephen Hall

Maximize the Value of Your IP on YouTube

Monday, June 12
11:00am - 11:45am
Mount Stephen Hall

Maximize the Value of Your IP on YouTube

PARTNER PRESENTATION: Creators, producers and directors have similar goals: to share their stories with the world while maximizing the full value of their IP. This panel will cover ways to extend the value of your content long after it’s been ‘shelved’, develop an engaged fanbase who are hungry for more from your library and launch new programming to audiences worldwide. Networks, producers, and creators will hear from industry leaders on tried and tested approaches, and the various opportunities that YouTube can offer for global content distribution.